Duluth, Minnesota - November 21, 2003

Roberta Baker, who helped to design the transformation of Lake Superior Magazine from its original title of Lake Superior Port Cities, has rejoined the magazine’s staff just in time to help plan for its 25th anniversary year in 2004.

Baker of Duluth has taken the position of Art Director. The current issue, December/January 2004, reflects her design inspirations. Baker first designed the magazine from about 1982 to 1987 and then went to work in the art department of the publishing company Advanstar Communications for 17 years. She had been an art teacher and had worked in advertising previous to her experience at Lake Superior Magazine.

In hiring Baker, Lake Superior Magazine increased its art and production staff. Former art director Mathew Pawlak, whose designs recently earned a Gold award for Best Overall Design, continues part time with the magazine as Production Manager while also pursuing teaching and graphics opportunities closer to his home near Webster, Wisconsin.

In returning at this time, Baker will join Publisher Cindy Hayden, Associate Publisher Paul Hayden and Editor Konnie LeMay in planning the special issues and projects to celebrate Lake Superior Magazine’s 25th year of publishing in 2004.

Lake Superior Magazine, a full-color consumer publication, is printed six times a year in Duluth, Minnesota. The magazine is available by subscription, at newsstands and from the publisher's office at 325 Lake Avenue South, Suite 600, Duluth, Minnesota 55802. For more information, call 888-BIG LAKE (244-5253). www.lakesuperior.com/